alexbramer.com

Alex Bramer

Communication Design

Earworm

In a relatively short amount of time, music listening has become dominated by the machine’s ability to predict your behavior. Your listening habits are being shaped and directed by algorithms that can severely pigeonhole the content you’re exposed to. But what if you want to expand your stylistic preferences? Earworm provides a platform for users to self-direct the music they discover. There’s no algorithms involved— you are in control. Your next favorite song is on Earworm and all it takes is a little curiosity to get there.