hayleymcarey.com

Hayley Carey

Communication Design

ALTR

My generation is the first to experience adolescence while constantly online. Without knowing it, social media warped my perspective and resulted in an unhealthy self-image. My story is not unique. Teenagers relying on virtual networks to explore their identities and seek validation will suffer consequences to their self-esteem.

I created ALTR, a web-based digital media support system, to engage adolescents through interactive motion graphics. Teens follow Shea, a 15-year-old influencer, as they learn healthier ways to approach social media. In the end, Shea empowers teenagers to reflect on their own experiences, and start critical conversations amongst their peers online.